CHOP DAWG

YEAR

2021

CLIENT

Chop Dawg

ROLE

Product Designer

TASK

Responsible for the Branding, Mobile & Website UI/UX, Admin Dashboard UI/UX, Prototyping and Design System Creation for each client/project.

PROJECT DESCRIPTON

Worked on the creation of mobile applications for both iOS and Android. Responsible for the branding, mobile & website UI/UX, admin dashboard UI/UX, and design system Creation for each client/project. Had bi-weekly calls with clients and bi-weekly calls with the team for status reports. Communicated through Slack, Zoom, FIgma, and Confluence.

The team consisted of one project manager and a developer. We designed and developed in agile, learning that this was the best way to keep design tasks manageable and on track as well as great for the client to be able to see tangible pieces of design throughout the process.

At the beginning of each project we would meet the clients and take the time to understand what their needs were and what aspirations they had for their app. We then worked out the information architecture of the app and created a small branding proposal, showing different design variants for the client to choose. Once information architecture and a branding direction were settled, we then created a project roadmap that we shared with the client for visibility each meeting.

The mobile app UI/UX and admin dashboard were created first, then, once we had designs that were approved and finalized, we then created the app's website to feature beautiful imagery of the app. When we needed to test a design, or a piece of new development, we would use UsabilityHub. Tests we ran consisted of preference tests (amongst our target user base), and prototype tests (successful path tests).